New Lahore City is a modern, gated housing society developed by the Zaitoon Group. It offers on-ground residential and commercial plots across four phases, featuring wide roads, underground electricity, and a 150-foot Grand Avenue. Strategically located, it provides easy access to major routes like Multan Road and Lahore Ring Road. Designed for affordable yet luxurious living, it is an LDA-approved project with comprehensive amenities and security.
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On-ground development at New Lahore City Phase IV is accelerating with construction activity picking up pace. As part of the ongoing commercial expansion, the Al-Fatah supermarket is slated to open soon. In a related corporate development, the Zaitoon Group has appointed Syed Haider Ali as the new Director of Sales, Marketing & Project Development. Recent social media updates from April 2026 highlight the visible progress and daily development work within the community.
In 2026, 3 marla plots in Lahore are highlighted as safe and accessible investments, particularly within projects like New Lahore City Prime. The analysis points to the strategic location near major roads, planned community amenities, and flexible installment plans as key drivers. The newly introduced Prime block offers residential plots with a 42-month payment plan, catering to middle-income buyers and first-time investors seeking manageable entry points into the property market.
To accelerate development, Zaitoon announced a comprehensive construction incentives policy for Phase III in late 2025. The policy offers cash rewards of PKR 500,000 for residential and PKR 1,000,000 for commercial plot owners who start building immediately. It also includes 100% waivers on possession charges and utility/design fees. These rewards and priority allocation are offered to the first 50 applicants under a 'first come, first served' scheme.
A public complaint from July 2025 alleges unfair treatment of investors in New Lahore City Phase IV. The buyer claims that despite a commitment for complete development within three years, proper infrastructure is lacking and the administration is now demanding significant development charges. Furthermore, the society has reportedly refused to return plot files, stating its buy-back policy is closed, which the complainant calls unethical.
A comprehensive July 2025 update provides the latest plot price ranges for all four phases of New Lahore City. Phase 1 (Overseas Block) remains the most established with higher prices, while Phase 4 is noted as the most budget-friendly option with on-ground plot availability. The guide details prices for 3, 5, 7, 10 Marla, and 1 Kanal plots, positioning Phase 3 as a smart mid-term investment choice and Phase 4 ideal for first-time or low-budget buyers.
House Price
YoY -9.51%
Plot Price
YoY +9.21%
Commercial Price
YoY -0.58%
Promises higher return on investment compared to nearby housing societies, with potential for capital appreciation.
Affordable entry points with flexible installment plans for residential and commercial plots.
Duly approved by Lahore Development Authority (LDA) with NOC, ensuring legal security for investments.
Secure gated environment with 24/7 security, family-friendly, and controlled access.
Prime location near Canal Bank Road, Multan Road, Ring Road, with easy links to the city centre, airport, and major landmarks.
Wide paved roads, underground electrification, reliable water, gas, and electricity supply, extensive drainage, parks, grand mosque, schools, shopping centres, and modern amenities.
Extensive green spaces, parks, and a 'smart-living' concept promoting a modern lifestyle.
Delayed plot hand-overs, unfinished infrastructure, and land remaining unallocated or under construction after years of payments.
Property prices have decreased due to delays and lack of investor interest.
Occasional water-supply interruptions and drainage problems.
Lack of responsiveness from the developer to resident queries and complaints.
Some users label the project as a possible fraud, highlighting concerns about plot status and developer integrity.
Frequent changes in project management contributing to development delays.
High grid station charges imposed on residents in Phase 1 and Phase 2.
Parts of the development still described as 'jungle-like' with few completed homes.